​​The Ice Palaces of 1986 and 1992 drew over 2 million people.  Smaller Ice Palaces in 1976, 1988, and 2004 were estimated to bring 300,000 to 1 million visitors. The ​Eden Prairie, MN “Ice Castles” drew 85,000 paying attendees and the 2017 Stillwater, MN display exceeded 100,000 persons with entry ticket prices ranging from $6.95 to $18.00.​  The 2018 Vadnais Heights Northern “Lights and Ice” Festival  will be a free event. Over 300,000 persons are expected to visit the Ice Palace.  Media attention during 2018 Super Bowl week is likely to significantly expand the viewership and exposure.


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